THE PROJECT
RESEARCH PROJECT DESCRIPTION
The ipXcellence global benchmarking study is a joint-research project between the WHU – Otto Beisheim School of Management (Germany), Kellogg School of Management (Northwestern University, USA), and Keio Business School (Japan) to accelerate research in the IP management domain. Participating firms can gain a variety of advantages, such as:
- insights on „IP Digitalization“ and the degree of digitalization of the IP department (Digital IP Index).
- insights into top key performance metrics being used in IP management.
- insights into best practices in IP management.
- insights into your current competitive position in IP management incl. weaknesses and strengths.
- insights into your IP management contribution along the innovation management process benchmarked with that of your peer group.
- participation at our IP Management conference, where we will present the key findings of this study and show case examples of best-in-class IP management. That will give you not only the opportunity to gain further insights but also to connect with other IP Management thought leaders from academia and industry.
- insights into your IP management and that of your peers by providing you with a detailed, truly individual and high-quality benchmarking report.
The benchmarking report will be provided free-of-charge to all participating firms due to the research-driven nature and objectives of the research project.
Confidentiality is a top priority for us: All information, as well as individual answers, are kept strictly confidential. Neither personal nor your company’s data will ever be identified by third parties. Only aggregated results are provided for benchmarking purposes and scientific publications. At this point we would like to draw your attention to our confidentiality and non-disclosure notice, which you can request here: CONFIDENTIALITY & NON-DISCLOSURE NOTICE. Please note that we will never share your contact details (E-Mail addresses and/or phone numbers, etc.) with anyone. We will only contact you if it is related to the „Global IP Management Best Practices Study“.
THE BENCHMARKING STUDY AT A GLANCE
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Companies | Industries | Continents | Years of IPM | World-Leading |
Research Expertise | Academic Institutions | |||
OUR PARTICIPANTS
A SMALL SELECTION
more will follow soon
YOUR BENEFITS
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IP MANAGEMENT CONFERENCE | ![]() |
MULTIPLE INDUSTRIES | ![]() |
GLOBAL COVERAGE |
Connect with other IP management thought leaders! | Multiple industries covered for a truly diversified perspective. | Europe, USA and Japan represented for a truly global perspective. | |||
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DIGITAL IP INDEX | ![]() |
BEST PRACTICES & KPIs | ![]() |
BENCHMARK REPORT |
Get insights into the degree of digitalization of your IP department and that of your peers. | Learn from best practices and identified performance KPIs and apply them to your business. | Receive a truly individual and dynamic benchmark report tailored to your business and needs. |
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IP MANAGEMENT CONFERENCE | |
Learn from the findings and implement the actions of recommendation immediately within your organization | ||
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DIGITAL IP INDEX | |
Get insights into the degree of digitalization of your IP department and that of your peers. | ||
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MULTIPLE INDUSTRIES | |
Multiple industries covered for a truly diversified perspective. | ||
![]() |
BEST PRACTICES & KPIs | |
Learn from best practices and identified performance KPIs and apply them to your business. | ||
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GLOBAL COVERAGE | |
Europe, USA and Japan represented for a truly global perspective. | ||
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BENCHMARK REPORT | |
Receive a truly individual and dynamic benchmark report tailored to your business and needs. |
ABOUT US
OUR TEAM

Prof. Dr. H. Ernst
Chairholder@WHU

Prof. Dr. J. Conley
Faculty@Kellogg

Prof. M. Sakashita, PhD
Faculty@Keio

Kolin Schunck, MLB
Research Assistant@WHU
OUR WORK
A SMALL SELECTION
REQUEST AN INVITE
Start your ipXcellence journey and request your invitation to participate now by clicking on below link „Request an Invite“. Participation is free-of-charge. The study is carried-out for research purposes only as part of a long-term research project between the WHU, Kellogg and Keio Business School. Please contact us if you have further questions.
IP REPORT 2018
For the first time, three leading academic and highly ranked institutions (WHU, Kellogg and Keio), provide participants with a detailed IP Management Benchmarking Report in answering highly relevant IP Management questions. The report includes insights into the degree of digitization of your IP department (“Digital IP Index”), best practices about a variety of IP management topics and discloses details of a broad set of quantitative key performance indicators for an adequate comparison of your IP Management’s performance. Choose from three different packages:
Silver
for non-participating firms
- General Benchmarking Report (excl. the „Digital IP Index“)
- Insights into IP practices of top-performing firms across industries +
- Insights into new and upcoming areas in IP Management
Gold
for participating firms
- Silver Package including the Digital IP Index +
- Individual Benchmarking Report +
- Special rates to participate at the IPM Conference
Platinum
for participating firms
- Gold Package +
- Detailed analysis at your firm with expert interviews and definition of action items +.
- Special rates to participate at the IPM Conference